Privacy Policy

PRIVACY POLICY

This Privacy Policy explains how Dearbond ("we," "us," or "our") collects, uses, and shares your personal information when you visit dearbond.com (the "Website") or purchase our designer eyewear, fashion frames, and custom-crafted optical accessories.

PERSONAL INFORMATION WE COLLECT

Device Information

When you visit the Website, we automatically collect details about your device, including your web browser, IP address, time zone, and installed cookies. We also collect data on the pages or eyewear products you view, referring URLs, and site interactions.

  • Cookies: Data files placed on your device with an anonymous unique identifier.

  • Log Files: Track site actions and log IP addresses, browser types, and date/time stamps.

  • Web Beacons & Pixels: Electronic tools used to track browsing behavior.

Order & Prescription Information

When you make or attempt to make a purchase, we collect your name, billing address, shipping address, payment details, email address, and phone number. To process your eyewear orders and ensure optimal fit, we may also collect user-provided optical information, including prescription details, pupillary distance (PD) measurements, lens customizations (e.g., blue light filtering, tint, or prescription strength), and notes or custom frame specifications.

HOW WE USE YOUR PERSONAL INFORMATION

Fulfill Eyewear Orders

To assemble and calibrate custom lenses, inspect and prepare designer frames, process payments, arrange insured shipping, and provide invoices and tracking confirmations.

Communication & Support

To confirm optical specifications, share production and dispatch updates, provide fitting and warranty support, and send promotional announcements based on your preferences.

Security & Optimization

To screen orders for potential risk and fraud (specifically via IP addresses) and optimize Website performance and user experience through customer analytics.

SHARING YOUR INFORMATION

We share personal data only with trusted third parties to support operations and fulfill your orders:

  • E-Commerce Platform: Our store is hosted on Shopify Inc. Review Shopify's privacy practices at https://www.shopify.com/legal/privacy.

  • Site Analytics: We use Google Analytics to analyze customer traffic. Review Google's privacy policy at https://www.google.com/intl/en/policies/privacy/ (opt-out available at https://tools.google.com/dlpage/gaoptout).

  • Optical Labs & Logistics: Your order specifications, prescription parameters, and delivery details are shared strictly with certified optical lab technicians, assembly partners, and logistics carriers to craft and deliver your eyewear safely.

  • Legal Compliance: We may disclose details to comply with lawful subpoenas, court orders, or regulations, or to protect our legal rights.

TARGETED ADVERTISING & OPT-OUT

We may use personal information to display targeted advertisements. You can learn more or opt out directly through these platforms:

DO NOT TRACK

We do not alter our Website’s data collection practices upon detecting a "Do Not Track" signal from your browser.

YOUR RIGHTS (GDPR & UK GDPR)

If you are a resident of the European Economic Area (EEA) or the United Kingdom, you hold specific data protection rights:

  • Right to Access: Request copies of your personal records and files.

  • Right to Rectification: Request corrections to inaccurate or incomplete information.

  • Right to Erasure: Request deletion of your personal records and optical specifications, subject to legal obligations.

  • Right to Data Portability: Request transfer of your data to another service provider.

Please note that your information may be transferred outside Europe, including to secure servers in Canada and the United States, to fulfill your orders.

DATA RETENTION

We retain your order records and optical parameters to facilitate remakes, warranty inquiries, adjustments, and future reorders unless you request formal deletion.

POLICY UPDATES

We may update this Privacy Policy periodically to reflect changes in operational practices or legal and regulatory requirements.

CONTACT US

For privacy inquiries, data deletion requests, or questions, please contact our team:

  • Email: service@dearbond.com

  • Website: dearbond.com